2018 Wavelength Survey

Following our latest annual survey, DFK ANZ chair, Cheree Woolcock, noted concerns around the issue of cyber security were higher than a year ago, with 72% of business owners moderately or highly concerned about the issue, up from 64% in 2017.

The survey also revealed a staggering 46% of respondents were excited by welcoming in new technology to their business, up from 40% in last year’s survey.

In addition the survey covered disruptors and social media usage, as well as the classic areas of challenges, technology and IT, self-education, marketing and financial trends. You can download the latest version here .

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